For many states, it’s just about that time of year where we get to shop selected items tax free (whoop whoop!). While this makes stocking up for the start of the new school year a whole lot less daunting, sales tax holidays aren’t only a great way to save big bucks on your back-to-school basics. 

With all of this year’s 17 participating states including select clothing and footwear as tax-exempt during their tax-free “weekends” (weeks, for the lucky ones!), your boutique has the opportunity to make some killer sales in a few short days. 

Here’s why:

• It’s estimated that shoes, clothing and electronics make up half of the spending during tax holidays (take that, glue sticks and poly folders!) 
• More shoppers are expected to make online purchases (ain’t nobody got time for long queues).
• To qualify for sales-tax exemption, all purchases must be paid for during the tax-free weekend (that’s cashola in hand, right there!)

That said, savvy shoppers will be planning their purchases carefully beforehand and be doing their fair share of shopping around for the best bargain. So to take full advantage of the buying frenzy, you’re going to need to stand out from the crowd – and this is where we can help out!

By running targeted Facebook campaigns that promote your boutique’s sales-tax holiday offerings, we’ll take care of getting the word out, leaving you to rake in the sales.

Here’s how we can do it:

• By creating engaging content to promote your offer. 
• By carefully targeting your ads to reach existing and new customers, building your customer base and growing your brand. 
• By driving your audience to your website, app, Lives, and/or brick-and-mortar store to “add to cart”!

Get in touch to book your campaign, and let’s bring in that dough!

For more information on which items qualify for your state’s tax-free weekend, visit: https://www.taxadmin.org/2021-sales-tax-holiday